For Consumer Products and Services —
This signature small business approach lays a strong foundation for all programming and maintains flexibility as your business grows and evolves.
PR & COMMUNICATION STRATEGY:
- Message articulation and differentiation
- Audience identification
- Media target determination
Media Relationship Building:
- Strategic pitch curation
- Media introductions to targeted outlets
- Ongoing angle creation, information sharing and follow-up
Personalized Networking and Introductions:
- Creative collaboration ideation
- Personalized introductions to like-minded people and brands
- Mining for new brand partners and ambassadors